The Hunt for a New Kind of Magnet to Power the Future – Bloomberg Primer
As demand for electric motors and renewable energy systems accelerates, scientists are racing to develop rare-earth-free magnets that reduce geopolitical risk and power a cleaner future.
Scientists are developing ever-more powerful magnets to enable clean energy sources like fusion. But China’s supply chain dominance for rare-earth magnets threatens their global availability. Bloomberg Primer cuts through the complex jargon to reveal the business behind technologies poised to transform global markets. This six-part, planet-spanning series comprehensively examines the “impossible” industries vying to shape our future. Watch the series:
#Magnets #Magnets #Tech #Science #Fusion #Documentary
- 0:00-1:50 Intro
- 1:50-4:13 Magnet Basics
- 4:13-8:10 Rare Earths
- 8:10-12:48 Niron Magnetics
- 12:48-13:50 Commonwealth Fusion Systems
- 13:50-15:51 Fusion Basics 1
- 5:51-19:16 Superconductors
- 19:16-20:24 Fusion Magnet Factory
- 20:24-22:54 Making Fusion a Reality
- 22:54-23:39 Conclusion
- 23:39-24:00 Credits
Stronger. Smarter. Sustainable. Rethinking the Magnet Supply Chain
Rare earth elements have long powered our energy transition, but their extraction comes at a high environmental and geopolitical cost. The future demands new magnetic materials that are clean, circular, and conflict-free.
Klean Industries Is Working to Enable That Future:
✅ Recovery of strategic materials from end-of-life waste
✅ Research into advanced magnet-compatible carbon composites
✅ Low-impact manufacturing solutions for clean energy systems
✅ Circular economy design for critical material independence
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